Chapter Description: a novel idea?
Andrea came across an ad for a clinical trial that read,
Are you tired and depressed with being bigger than life, so to speak?
We can help!
Whatever the problem, we can help you get it all ’under control.’
Just call 555-2121 and start over again.
Andrea was curious about what this could do and couldn’t seem to stop herself from dialing the number. From the other end of the line she heard a gruff voice answer.
Yes hello!! I am looking to talk to Frank about his clinical trial; I am tired of being fat and want to do it.
“Ummm... I don’t know who Frank is honey, but if you want to do it, I don’t care how big you are, come on over my address is”
Andrea looked at the number in the ad again and then at the number she had dialed and realized she had inverted the numbers, 555-1212, oops. She picked up the phone and dialed again making sure to get the numbers right this time before hitting the send button...
“Hi!! Thanks for calling Frank’s, this is Frank how can I be of service to you today!?”
“Yes hello!! I am looking to talk to Frank about his clinical trial. I am tired of being fat and want to do the trial. You know the one about weight loss. I am hoping you can help me feel better about myself.”
“Why of course, my dear, We have just received a new shipment of the product for that trial and would love to set up a time to consult with you about it. Can you come into my office around 3pm today?”
“I can be there, thank you so much! Please give me directions though.”
So as Andrea wrote down direction, Frank, on the other end of the phone, smiled crookedly. He had just gained a new potential candidate for his latest product, which was guaranteed to take anyone who tried it, back to a time where gaining weight was of very little concern.